With a “beauty in five minutes” philosophy, theBalm cosmetics are made for the busy woman about town looking for a quick, yet quality, beauty fix. Marissa Shipman is the Founder and CEO of theBalm Cosmetics, a firm based in San Francisco. She established the cosmetics company 15 years ago during a transitional period in her life. theBalm makeup focuses on multi-tasking, with many products serving as many in one compact form. Their versatile palettes like the ‘Balm Bahama Mama’ shadow/blush hybrid & the iconic ‘Mary Lou Manizer Luminizer’ serving as a highlighter, shadow and shimmer are a testimony to the multifunctional nature of the brand.

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